Client testimonials is what is gained from customers and clients who love to be able to relate to others, hear successful stories, and hear others experiences. Having quotes and testimonials from others is a great way to show the success and quality of your service, product or business. Many people do not like to be the “guinea pig” of a particular service or product, so they do feel more comfortable hearing from others about what they felt about their experience with you or your company.
Create a very honest and open list of testimonials. Make it available on your blog, website, or create a document with testimonials and list the customer (if they are comfortable with this), the service they chose, and any other details you feel may be important.
Ask prior clients to aid you in compiling a list of testimonials. Create a video of others experiences, success stories, and testimonials’. Allow others to see the positives in your small business and how it can benefit them.
Offering a small gift or discount/coupon for doing this survey could also entice people more to come and take the survey.
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